NEW DELHI: Edelweiss Asset Management Ltd. on Tuesday announced the launch of the Edelweiss Focused Equity Fund, a new fund offering (NFO) that will invest in 25–30 stocks across three key investment opportunities: brands, market share gainers, and innovators.

The Nifty500 Total Return Index will serve as the fund’s benchmark. Between July 12 and July 25, subscriptions to the Edelweiss Focused Equity Fund will be available. Both direct and regular plans are available.

Trideep Bhattacharya, chief investment officer for stocks, and Abhishek Gupta, fund manager for Edelweiss AMC, will oversee the management of the fund.

Due to the scheme’s market cap and sector independence, investors can take advantage of a wider range of opportunities.

“India is set for one of the best periods of business growth and transformation,” said Radhika Gupta, managing director, and chief executive officer of Edelweiss AMC. These factors include compelling demographics, enabling regulation, a strong manufacturing push, and accelerated digitization. We think that some significant growth opportunities that are likely to dominate the future will be linked to investment opportunities like brands, companies that gain market share, innovators, and disruptive forces. We are introducing the Edelweiss Focused Equity fund, which will take concentrated exposure to companies within these three investment opportunities, in order to best capitalize on these.

From the standpoint of an investment strategy, the plan aims to invest in both well-known and up-and-coming brands, businesses with a sizeable market share or the potential to gain more market share, innovators, and disruptors.

According to Bhattacharya, “We expect strong existing and emerging brands to capitalize on these opportunities and expand their footprint as India grows and the factors mentioned above align. Additionally, businesses with strong operating leverage or distinctive moats can expand their earnings and increase their market share. Finally, we anticipate that with accelerated innovation, new businesses will disrupt established ecosystems and create exponential value. Our fund seeks to invest in all of the aforementioned opportunities that are pertinent to India at this point in its development.

The scheme will have an exit load of 1% for the first 365 days and NIL after that.