Lomotif will contend with players such as Moj, MX TakaTak and Josh
Lomotif is a Singapore-based company. The app has been officially launched in India with a grand function at Taj Palace Hotel. On this occasion, the app challenged users to post their videos to win attractive prizes. The event was also attended by many celebrities. Singer Guru Randhawa also performed at the Lomotif event. Lomotif was acquired by ZASH earlier this year.
Lomotif has over 225+ million app installations across 200+ countries and is available in more than 300+ languages. Lomotif did not disclose the financial details of its expansion into India till now. Lomotif signed a music deal with Universal Music Group recently. Lomotif is in talks with top music labels in India to take their music on the platform.
Ted Farnsworth, Chairman and Co-founder of ZASH Global Media and Entertainment Corporation said, “We are grateful for the huge support that India has extended to Lomotif. Our user interest here is immense. We are happy to be present in this thriving space filled with talent and creativity. Lomo is synonymous with having a good time, and I hope our new Lomotif India channel can encourage people to create more interesting content. There are several plans, more features that we will be launching in the country in the coming times. We invite everyone wholeheartedly to be a part of our journey. The idea is to open up a space that permits people to create something new, fresh and mind-blowing.”