Many people find it a passion to travel around the world. They find joy in exploring new places. While traveling they have to consider a lot of factors like flights, accommodation, budget, and much more. Basically, they have to plan out their trip in order to make it a memorable one. There is a lot that goes into the process of planning a successful trip.

Yatra is a dominant Indian online travel company that can assist you by being the best travel planner. It enables travelers to explore, research, compare prices and reserve an extensive array of services that will cater to their travel needs.

Sabina Chopra is a renowned personality in the Indian startup ecosystem, known for her contributions as a co-founder and COO of Yatra, a leading online travel company in India. With her entrepreneurial spirit and exceptional leadership skills, she has been instrumental in shaping the travel industry in India and has played a pivotal role in the success of Yatra.

Early Life and Education:

Sabina Chopra was born and brought up in Mumbai, India. She completed her schooling at St. Anne’s High School and graduated from St. Xavier’s College, Mumbai with a degree in Economics. She went on to pursue a post-graduate degree in Management Studies from Mumbai University.


Sabina Chopra started her career with the Taj Group of Hotels, where she worked for over 17 years in various capacities. She joined the group as a management trainee and worked her way up to become the Director of Marketing for the Taj Group of Hotels. During her tenure at Taj, she was responsible for launching the Taj Luxury Hotels brand and was also involved in the rebranding of the Taj Group. In 2006, Sabina Chopra co-founded along with Dhruv Shringi and Manish Amin. Yatra started as an online travel agency and has since grown to become a leading player in the Indian travel industry. As the COO of Yatra, Sabina Chopra has been responsible for driving the company’s growth and ensuring its operational efficiency.

Under Sabina Chopra’s leadership, Yatra has expanded its services to include holiday packages, domestic and international flight bookings, hotel bookings, bus and train bookings, and more. Sabina Chopra has also been instrumental in developing Yatra’s mobile app, which has been a major success and has won several awards. Her leadership and vision have been crucial in establishing Yatra as one of India’s leading online travel companies.

Sabina Chopra’s contributions to the Indian travel industry have been widely recognized, and she has been honored with several awards and accolades. In 2017, she was named one of the Top 100 Women in Business in India by Business Today magazine. She was also awarded the Women in Leadership award at the Women Economic Forum in 2018.

As an entrepreneur and business leader, she has faced several challenges throughout her career. Some of the challenges faced by Sabina Chopra of Yatra include:

  1. Intense competition: Yatra operates in a highly competitive market, with several well-established players vying for a share of the online travel booking market. This makes it challenging for the company to maintain its market share and stay ahead of its competitors.
  2. Changing consumer behavior: The travel industry is constantly evolving, and consumer preferences and behavior are changing rapidly. This requires Yatra to constantly innovate and adapt to new trends and technologies to stay relevant.
  3. Regulatory challenges: The travel industry is heavily regulated, with various laws and regulations governing everything from travel bookings to visas and immigration. Compliance with these regulations can be complex and time-consuming, and non-compliance can result in significant penalties.
  4. Technology challenges: Yatra is a technology-driven company, and its success depends on its ability to leverage technology to provide customers with a seamless and efficient booking experience. However, technology is constantly evolving, and keeping up with the latest trends and innovations can be a challenge.
  5. Financial constraints: Like any startup or growing business, Yatra has faced financial constraints at various points in its history. Raising capital, managing cash flow, and ensuring profitability are ongoing challenges for the company.

Despite these challenges, Sabina Chopra and her team at Yatra have been able to build a successful business and establish themselves as leading player in the Indian online travel booking market.

Personal Life:

Sabina Chopra is married and has two children. She is known for her love for travel and has visited several countries worldwide. She is also an avid reader and enjoys reading books on a wide range of topics.


Sabina Chopra’s journey from being a management trainee at the Taj Group of Hotels to becoming a co-founder and COO of Yatra is an inspiring story of grit, determination, and leadership. Her contributions to the Indian travel industry have been immense, and she has played a key role in shaping the way people travel in India. Her entrepreneurial spirit and exceptional leadership skills are an inspiration to many, and she continues to be a role model for aspiring entrepreneurs and business leaders in India.