Gold jewellery holds a significant and integral role in the fabric of Indian lifestyle. Revered as the epitome of purity, gold is esteemed for its auspicious connotations within our households.

India possesses a profound cultural legacy, elegantly epitomised through a diverse and refined collection of jewellery designs. Spanning from timeless gold artifacts to modern and sophisticated diamond creations, the Indian jewellery market proudly showcases a spectrum of esteemed brands that have resonated profoundly with discerning consumers.

Here Below The Top 10 Jewellery Brands In India 

1. Tanishq: Pioneering Excellence in Gold and Diamond Jewellery


Tanishq, a prominent name in the realm of gold jewellery in India, was established in 1994 in Hosur, Tamil Nadu. The brand’s nomenclature is derived from the amalgamation of ‘Tan,’ meaning body, and ‘Nishk,’ signifying a type of gold ornament.

Positioned as one of India’s leading gold jewellery brands, Tanishq initially ventured into the market with 18k gold watches in 1994, subsequently expanding its offerings to include 22k gold jewellery and diamond jewellery. The brand’s distinctive ethos sets it apart, garnering customer loyalty and repeat business. 

As part of the esteemed TATA enterprise, Tanishq ensures the authenticity of its products, solidifying its standing as one of the premier gold jewellery brands in the country.

In addition to Tanishq, TATA oversees two other prominent jewellery brands:

Mia: A sub-brand to Tanishq, Mia offers modern and affordable gold and diamond jewellery, catering to contemporary tastes.

Zoya: An exquisite jewellery brand specializing in creative diamond jewellery, Zoya stands as a testament to craftsmanship and elegance from the house of TATA.

Key Features:

  • Tanishq adheres to high-quality standards, employing facilities such as the ‘Karatmeter’ for quality assurance.
  • With over 200 retail stores across India and abroad, Tanishq caters to a diverse customer base.
  • The brand offers a wide range of bridal jewellery, catering to various regional cultures.
  • Tanishq has established a robust online presence, providing customers with convenient access to its offerings.
  • The cost of jewellery at Tanishq is perceived as fair, contributing to its widespread appeal.
  • Both online and offline customers praise Tanishq for its commendable service.
  • The brand has expanded its reach by making its products available on platforms like Amazon.

2. Kalyan Jewellers

Founded in 1993 by Mr. T.S Kalyanaraman in Thrissur, Kerala, Kalyan Jewellers has emerged as a distinguished brand with a robust global presence, boasting over 160 stores worldwide. Specializing in traditional gold jewelry designs, the brand caters to regional Indian brides and beyond, offering an exquisite collection of daily wear gold jewelry. Committed to quality, Kalyan Jewellers ensures the BIS hallmark security on all its products.

Kalyan Jewellers

A notable extension of Kalyan Jewellers is Candere, the online platform featuring their gold and diamond jewelry collection. As one of the top-rated gold jewelry brands in India, Kalyan Jewellers proudly showcases an extensive range of captivating gold jewelry designs.

Key Features:

Global Presence: Kalyan Jewellers has expanded its footprint worldwide with over 160 physical stores, making its offerings accessible on a global scale.

Trustworthy BIS Hallmark: The brand’s commitment to trust is reinforced through BIS hallmark security on their gold jewelry.

Unique Designs: Kalyan Jewellers compensates for making charges with its rich and traditional jewelry designs.

Online Availability: The brand’s gold ornaments are conveniently available both online and offline, including on Amazon.

3. Malabar Gold & Diamonds

Malabar Gold & Diamonds

Malabar Gold & Diamonds, founded in 1993 in Kozhikode, Kerala, has achieved global acclaim with its presence in 10 countries. Spearheaded by Mr. M. P Ahammed and his entrepreneurial team, the brand has established itself as one of the top 5 jewelry brands worldwide.

Key Features:

Global Presence: Malabar Gold & Diamonds has become a prominent global brand with over 260 physical stores and ongoing expansion.

Ethical Procurement: The brand’s unique selling proposition lies in ethically procured products sourced from authentic channels.

Diverse Designs: Malabar Gold & Diamonds offers a blend of modern and ethnic gold jewelry designs.

Online and Offline Accessibility: The brand’s jewelry designs are conveniently available through both online and offline channels, including Amazon.

4. Bhima Jewellers

Bhima Jewellers

Bhima Jewellers, founded in 1925, is synonymous with authenticity and purity in gold. As pioneers in the Indian gold jewelry industry, they have earned trust through a strong offline presence with approximately 116 stores in South India and the UAE.

Key Features:

Trusted Legacy: Bhima Jewellers, established in 1925, holds a legacy of authenticity and purity in gold.

Emotional Connection: Bhima Gold is celebrated for its ability to connect with the emotions of its customers.

Traditional Designs: The brand is renowned for its grand traditional jewelry designs.

BIS Hallmark: Bhima Jewellers strengthens trust with BIS hallmark jewelry.

Robust Offline Presence: With a significant footprint primarily in Southern India, Bhima Jewellers stands as one of the most trusted gold jewelry brands.

Online Presence: Despite a less organized website, Bhima Jewellers maintains a notable presence on Amazon.

5. CaratLane


CaratLane has played a pivotal role in revolutionizing the landscape of online gold jewellery shopping for Indian women. As a collaborative venture with Tanishq, this establishment offers an extensive array of modern and minimalist gold jewellery designs, with a particular emphasis on casual wear. Founded in 2008, CaratLane‘s primary objective is to make exquisite jewellery not only accessible and affordable but also perpetually wearable.

Key Features:

Retail Presence: Despite being recognized as an online brand, CaratLane boasts an impressive physical presence with 165 retail stores spread across India.

Target Audience: The brand predominantly caters to the tastes of young and modern working women, aligning its designs with their preferences.

Affordability and Style: CaratLane distinguishes itself by focusing on providing customers with jewellery designs that are not only stylish but also affordable, ensuring a seamless blend of elegance and accessibility.

Omni-channel Presence: CaratLane stands as the largest omni-channel jewellery retailer in India, seamlessly integrating online and offline shopping experiences.

6. Reliance Jewels

Reliance Jewels

Reliance Jewels is rapidly emerging as a frontrunner among gold jewellery brands in India, catering to the diverse needs of entire families. With competitive making charges, the brand continues to attract a growing customer base.

Key Features

Extensive Retail Network: Reliance Jewels has established a formidable presence with 115+ stores strategically located throughout India.

Comprehensive Variety: The brand stands out for offering gold jewellery in a wide range of varieties, ensuring options for every taste and occasion.

Online Presence: In addition to its physical stores, Reliance Jewels has a significant online presence, providing customers with the convenience of exploring and purchasing their offerings from the comfort of their homes.

Exclusivity: Notably, Reliance Jewels has chosen to maintain exclusivity by not making its products available on popular e-commerce marketplaces like Amazon, reinforcing the brand’s commitment to a distinctive shopping experience.

7. Manubhai Jewellers

Manubhai Jewellers

Manubhai Jewellers, a distinguished Mumbai-based jewellery brand, is renowned for its eclectic heritage jewellery designs. The brand seamlessly transforms age-old antique jewellery designs into exquisite and contemporary gold jewellery pieces. Despite not having an extensive network of retail locations, the rarity and allure of their bridal gold jewellery designs compelled us to include them in our curated list.

Key Features

Rare traditional gold jewellery designs from Manubhai Jewellers.

Recognized for highly appealing bridal jewellery designs.

Notable reputation for delivering high-quality jewellery.

Establishing a strong online presence.

8. Joyalukkas


Joyalukkas Jewellers stands as one of India’s largest gold retail chains, boasting over 85 showrooms across the country. Established in 2002, this Kerala-based brand has experienced rapid growth and has successfully expanded its presence internationally. If you have an affinity for the latest trending gold jewellery designs, Joyalukkas is the brand of choice. The brand’s bridal gold and diamond jewellery designs enjoy widespread popularity among the Indian audience.

Key Features

Presence in over 85 retail gold jewellery stores pan India.

Offers trending gold jewellery designs.

BIS Hallmarked gold jewellery and certified diamond jewellery.

Extensive collection of bridal gold jewellery designs.

Detailed online presence with a strong footprint on marketplaces like Amazon.

9. PC Jeweller

PC Jeweller

PC Jeweller, a distinguished gold jewelry brand headquartered in New Delhi, boasts an extensive network of over 80 showrooms strategically positioned across India. The brand has earned acclaim for its proficiency in both retail and wholesale sectors, specializing in the production of traditional and contemporary gold jewelry designs.

Key Features:

Diverse Range: PC Jeweller offers a comprehensive collection of gold and diamond jewelry designs.

Expansive Presence: With more than 80 physical showrooms, customers have convenient access to exquisite gold jewelry shopping experiences throughout India.

Quality Assurance: The brand prides itself on providing BIS Hallmarked gold and certified diamond jewelry, ensuring the authenticity and purity of its products.

Growing Popularity: PC Jeweller is the preferred choice for numerous women across India, reflecting its rising prominence in the market.

10. Senco Gold And Diamonds

Senco Gold And Diamonds

Established in 1994, Senco Gold and Diamonds, a Kolkata-based gold jewelry brand, has garnered a reputation for crafting delicate and intricate gold and diamond jewelry. Positioned as a key player in the Indian market, Senco is known for its stylish designs, authentic craftsmanship, and affordability, both online and offline.

Key Features:

Fashionable Designs: Senco Gold and Diamonds present a range of stylish and beautiful gold and diamond jewelry designs.

Craftsmanship Excellence: The brand’s commitment to authentic craftsmanship is evident in the intricate details of its gold jewelry designs.

Omni-Channel Presence: With a robust online and offline presence, Senco ensures accessibility and convenience for its customers.

Affordable Elegance: Senco Gold and Diamonds offer real and affordable gold jewelry, catering to a diverse customer base.

Marketplace Presence: The brand extends its reach by having a strong presence on popular online marketplaces such as Amazon.


In conclusion, the Indian gold jewelry market thrives on a rich tapestry of brands, each contributing to the industry’s growth and catering to the diverse tastes and preferences of consumers. Whether it’s the traditional designs of Kalyan Jewellers, the modern approach of CaratLane, or the global presence of Malabar Gold & Diamonds, these brands collectively shape the vibrant landscape of India’s gold jewelry market.