Programmatic advertising, in general, has reached a high degree of maturity. Though there is still some dispute in this area, overall awareness and comprehension have progressed in all areas.  Rise

Email marketing remains one of the most powerful ways to connect with customers, even in 2025. By sending targeted emails to people who have chosen to hear from you, businesses

The final ‘Guidelines For Influencer Advertising In Digital Media’ were announced by the Advertising Standards Council of India (ASCI) in May 2021. The guidelines must be followed for any posts

Speaking of popular cold drinks that are almost everyone’s favorite, we can’t miss the world-famous Coca-Cola. Almost everyone drinks from it in their lifetime. It is one of the coldest

The new advertising campaign for Nippon Paint, India was launched recently. The marketing campaign emphasizes Spotless Nxt’s patented ‘Swan-back’ technology. This prevents water-borne stains from penetrating the paint and forces

Human Resource Accounting (HRA) is a system for identifying and measuring employee data and transmitting this information to stakeholders. It is an attempt to identify and report Investments made to

Inbound marketing is about trying to attract the right customers for your business. It is about starting the testing process early so you can have profitable and tested leaders as

The round-eyed, chubby cheek, blue-haired girl in her trademark red polka dot dress with a red polka dot bow. This is the description of one of the most famous advertising

Just like everything else from entertainment to office work, grocery shopping in India is also going digital, leading to intense competition among players with deep pockets, aiming to grab it

More than three-quarters (77 percent) of customers say they are more loyal to businesses that offer top-notch service (Zendesk Customer Experience Trends 2021). Add to that the fact that, in

Azhar began his career by working in a bank in Dubai. After hustling there for 4 years, Azhar decided to come back to India. He transitioned from a secured job

Billing and invoicing are the ultimate stages of closing a deal in an exceedingly deal, that makes it one in all the foremost crucial parts of any business. it’s vital