When it comes to branding, cultural and societal trends play a crucial role as it provides a framework for individual behaviour and influences people’s decisions. Therefore, understanding and incorporating the cultural and societal influences of a specific region is essential for organizations to effectively reach their target audience and establish a strong brand presence.
Advertising
Jun 17, 2023
Bharti Airtel is considering an offshore bond offering to generate up to $1 billion, or roughly Rs 8,200 crore, to pay off high-cost debt, strengthen its balance sheet, and cover
Finance
SoftBank holds an 11.17 percent stake in Paytm and 3.4 percent in Zomato. However, following the news of the potential stake sale, shares of One97 Communications declined by 1.5 percent, trading at Rs 878.50 apiece on the BSE. Zomato’s stock initially opened 0.8 percent higher on June 16 but later leveled off.
Business
Jun 16, 2023
Intel, with an extensive three-decade-long presence in Poland and an existing workforce of 4,000 employees, cited several factors that propelled their choice of Poland for this momentous venture. They commended
News
With its rich expertise in design and engineering, Musashi plans to leverage its capabilities to manufacture a new EV unit comprising a motor, PCU and gear box. The manufacturing of
New Launch
We are living in the technology age, where every piece of information is run by softwares. While some might be skeptical about where this might lead when it comes to
Education
In an effort to further expand its geographic reach amid tensions between the US and China, sources claim that Micron Technology Inc. is close to agreeing to contribute at least
According to a TCS press statement, the agreement between TCS and Transamerica Insurance was inked in January 2018. The agreement guaranteed TCS at least $200 million in yearly income. Tata
Industry
The market’s confidence regarding the potential of artificial intelligence (AI) has helped Microsoft Corp. shares rise to a fresh record high close on Thursday, helping the technology giant reach a
Institutional cryptocurrency investors are transferring to exchanges that provide tighter asset protection, increasing due diligence on trading counterparties, and performing trades in smaller chunks in order to safeguard themselves.
According to the two firms, defence startup Mach Industries has raised $5.7 million in a seed round led by Sequoia Capital, marking the first-ever investment in defence technology in the company’s history.
Investment & Funding
Foxconn, well known as the manufacturer of the iconic Apple iPhone, is reportedly planning to join the Indian market for the production of electric vehicles (EVs). According to Foxconn’s annual
Automotive
Sep 16, 2026
Sep 14, 2026