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Using AI to improve campaign optimization and ROI in digital marketing-thumnail

Using AI to improve campaign optimization and ROI in digital marketing

Artificial intelligence: The phrase conjures images of robotics, time travel, science fiction, and other futuristic concepts. However, digital marketing consultants believe that the present is the future. In the future,

Digital Transformation

Jan 25, 2023

<strong>Bitcoin cost impacts past $21K as 3-day short liquidations close to $300M</strong>-thumnail

Bitcoin cost impacts past $21K as 3-day short liquidations close to $300M

Bitcoin takes out a key moving normal unchallenged since before its $69,000 all-time highs in a wild couple of long stretches of straight BTC cost gains. Bitcoin proceeded with a

Digital Transformation

Jan 14, 2023

<strong>How will PhonePay gain from allowing customers to activate UPI with Aadhar?</strong>-thumnail

How will PhonePay gain from allowing customers to activate UPI with Aadhar?

The Aadhar-based e-KYC flow has now streamlined the registration onboarding procedure. Previously, in the UPI onboarding flow, a debit card was required to set up a user’s UPI PIN for

Digital Transformation

Nov 10, 2022

Cryptos seek to maintain stability as the Binance-FTX merger chills the market-thumnail

Cryptos seek to maintain stability as the Binance-FTX merger chills the market

Bitcoin, the most valuable cryptocurrency by market capitalization, was down 2% at $18,250, following a 10% drop on Tuesday that marked its worst day since mid-August. Ether, the next largest

Digital Transformation

Nov 9, 2022

Niva Bupa and IDFC First Bank have become partners in banking insurance-thumnail

Niva Bupa and IDFC First Bank have become partners in banking insurance

Healthcare insurer Niva Bupa has announced a corporate agency partnership with IDFC First Bank to provide best-in-class health insurance solutions to its banking customers. Vikas Sharma, head of Wealth Management

Digital Transformation

Nov 3, 2022

Banks place constraints on UPI transactions because of conflicting regulations-thumnail

Banks place constraints on UPI transactions because of conflicting regulations

A report claims that if the RBI assumes responsibility for UPI payment costs in the same way that it does for currency transactions, this disagreement can be resolved. Unified Payments

Digital Transformation

Oct 31, 2022

NextGen Partners with Sa-Dhan to Advance Digital Payments-thumnail

NextGen Partners with Sa-Dhan to Advance Digital Payments

Fintech solutions provider NextGen is partnering with Sa-Dhan, an association of microfinance institutions, to facilitate digital payments for mobile phone users in the microfinance industry. According to a joint statement

Digital Transformation

Oct 31, 2022

These stations have increased ticket prices on platforms to ₹50-thumnail

These stations have increased ticket prices on platforms to ₹50

Platform ticket prices for Mumbai Central, Dadar, Borivali, Bandra Terminus, Vapi, Valsad, Edna, and Surat have been increased to ₹50 during the holiday season. To ease congestion at stations during

Digital Transformation

Oct 22, 2022

<strong>Facebook India posts INR 16,189Cr in gross ad revenue for FY22.</strong>-thumnail

Facebook India posts INR 16,189Cr in gross ad revenue for FY22.

The company’s net profit also grew 132% YoY to INR 297 Cr during the fiscal year that ended in March 2022. Posting record numbers, Facebook India Online Services reported gross

Digital Transformation

Oct 18, 2022

India is a stand-out performer against other countries-thumnail

India is a stand-out performer against other countries

Nirmala Sitharaman expressed India’s GDP growth for Q1 of the current financial year 2022-23 at 13.5% on a year-on-year basis the most elevated among the enormous economies. India’s economy contracted

Digital Transformation

Oct 15, 2022

Crypto-native banking platform Juno raises $18Mn in fresh funding-thumnail

Crypto-native banking platform Juno raises $18Mn in fresh funding

Juno said it plans to use the funds to expand its digital banking products and launch a tokenized loyalty program, backed by its native ERC20 token, JCOIN. Bengaluru-based crypto-native banking

Digital Transformation

Oct 3, 2022

<strong>With “UPI Lite,” you can make payments without needing your UPI pin and check your perks, eligibility, and other information.</strong>-thumnail

With “UPI Lite,” you can make payments without needing your UPI pin and check your perks, eligibility, and other information.

On-device wallets can be used to conduct small transactions up to Rs 200 when UPI Lite is enabled on the BHIM App. A maximum of Rs 2000 can be added

Digital Transformation

Sep 23, 2022


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