Over the past year, Scapia, headquartered in Bengaluru, had maintained a secretive stance but officially unveiled itself on June 15. The company proudly offers a co-branded credit card and an

With COVID-19 or whatever, as this name still gives the chills, have fast-forwarded virtual selling and relationship-building strategies for a couple of years.

This blog delves into the dynamic panorama of the Indian schooling quarter, focusing on three trailblazing companies: Educomp Solutions, Byju’s, and NIIT.

The Indian consumer goods industry is a vibrant and rapidly growing sector that caters to the diverse needs and preferences of the country’s vast population.

Let us explore the term of global branding, its  opportunities and challenges , and some noteworthy instances of successful international branding. We may obtain a better knowledge of global branding’s potential influence and problems by going deeper into its definition, comprehending its prospects and limitations, and evaluating real-world instances.

With a total capacity of 545 million tonnes per annum (MTPA) by 2021, India is one of the largest cement industries in the world. Three important companies—Ultratech Cement, ACC, and Ambuja Cement—dominate the bulk of the market. Let’s take a closer look at each of these projects in the context of what they have done for the Indian cement industry.

Bloomberg India is a leading provider of financial news, data and analysis in the Indian market. Founded in 2000 as a joint venture between Bloomberg LP and Indian financial reporting

Beauty and personality presentation have been an interesting topic for decades. Cosmetics were present earlier in society and were considered to be made from natural ingredients. Currently, cosmetics brands have

Putting out content on the internet is one of the best mediums to express your voice to the public. With free speech getting threatened by the day makes it even

When it comes to branding, cultural and societal trends play a crucial role as it provides a framework for individual behaviour and influences people’s decisions. Therefore, understanding and incorporating the cultural and societal influences of a specific region is essential for organizations to effectively reach their target audience and establish a strong brand presence.

We are living in the technology age, where every piece of information is run by softwares. While some might be skeptical about where this might lead when it comes to

In the realm of technology, when India was seen as a competitor not worthy of competition, It is now the most astonishing player in the technological industry now. All thanks