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Losing Messi and Ronaldo did not have a negative effect on La Liga viewership, according to the league’s India MD Jose Cachaza-thumnail

Losing Messi and Ronaldo did not have a negative effect on La Liga viewership, according to the league’s India MD Jose Cachaza

Although Lionel Messi and Cristiano Ronaldo left their respective La Liga clubs, the league’s president of India claims that viewership has climbed steadily ever since their departures. Even when Cristiano

News

Sep 30, 2022

Messi is beaten by Ronaldo as the most popular footballer on Instagram in the top ten-thumnail

Messi is beaten by Ronaldo as the most popular footballer on Instagram in the top ten

Lionel Messi lost to Manchester United star Cristiano Ronaldo for the title of most prominent football player on Instagram. Cristiano Ronaldo has surpassed Lionel Messi to take the title of

Industry

Sep 21, 2022

<strong>Scott sports India signs Nupur Shikhare as the new brand ambassador.</strong>-thumnail

Scott sports India signs Nupur Shikhare as the new brand ambassador.

Scott Sports India, a subsidiary of Scott Sports SA, is a Swiss producer of bicycles, winter equipment, motorsports gear, running gear, and sportswear. Bicycle brand Scott Sports India has announced

News

Sep 15, 2022

<strong>Lifestyle brand Villain onboards Hardik Pandya as brand ambassador.</strong>-thumnail

Lifestyle brand Villain onboards Hardik Pandya as brand ambassador.

As part of the partnership, Pandya will be seen in a series of advertisements and marketing material for the brand. The cricketer will also represent the brand at various events

News

Aug 31, 2022

The nail-biting faceoff between India-Pakistan brings up 13 Mn eyes to Disney Hotstar-thumnail

The nail-biting faceoff between India-Pakistan brings up 13 Mn eyes to Disney Hotstar

The return of the Asia Cup after a gap of four years and the tournament coinciding with the festive period is leading to high advertiser traction, especially for India-Pakistan matches.

Industry

Aug 29, 2022

<strong>Cricketer Smriti Mandhana invests in ayurvedic brand Neem Ayu.</strong>-thumnail

Cricketer Smriti Mandhana invests in ayurvedic brand Neem Ayu.

The 25-year-old cricketer will help Neem Ayu to establish across potential customers with a digital-first strategy. This is the first time for any Indian woman cricketer to invest in a

Industry

Jul 13, 2022

<strong>Viacom18 Nabs bags Rights to India’s Premier League Cricket for $2.6B, DisneyStar Takes TV Rights for $3B</strong>-thumnail

Viacom18 Nabs bags Rights to India’s Premier League Cricket for $2.6B, DisneyStar Takes TV Rights for $3B

DisneyStar won the television broadcast rights for the Indian Premier League (IPL) while the digital rights went to Viacom18, said people with knowledge of the matter, on the 2nd day

News

Jun 14, 2022

<strong>Reportedly IPL Media Rights (TV and Digital) For 2023-2027 Cycle auctioned For Rs 43,050 Crore</strong>-thumnail

Reportedly IPL Media Rights (TV and Digital) For 2023-2027 Cycle auctioned For Rs 43,050 Crore

IPL Media Rights (TV and Digital) For 2023-2027 According to sources, Package A and B of the right, which include TV and Digital, have been sold for a humungous amount

News

Jun 13, 2022

Virat Kohli is the first Indian to have 200 million Instagram followers-thumnail

Virat Kohli is the first Indian to have 200 million Instagram followers

Virat Kohli, Team India’s prolific batsman, now has the most Instagram followers. Virat Kohli now has 200 million Instagram followers, the most of any Indian or Indian sportsperson on the

Entertainment

Jun 8, 2022

<strong>Successful Indian Cricketers and Their Business Ventures</strong>-thumnail

Successful Indian Cricketers and Their Business Ventures

Cricketers, if they play their cards right, can live a wealthy lifestyle even after they retire. Cricket players, particularly Indians, make a lot of money during their careers. A good

Sports

Apr 18, 2022

Sports technology top seven ingenious sports techs which are altering the sports field-thumnail

Sports technology top seven ingenious sports techs which are altering the sports field

By applying fresh concepts and advancements, humans have really stepped up their game when it comes to creating strong technologies. Who knows, maybe there will be a day when robotic

Industry

Feb 22, 2022

<strong>Gujarat Titans are the first Indian team to present a logo in the Metaverse in IPL 2022.</strong>-thumnail

Gujarat Titans are the first Indian team to present a logo in the Metaverse in IPL 2022.

The Gujarat Titans’ Metaverse location, dubbed “The Titans Dugout,” was characterised as a place where “fans are at the Center.” Gujarat Titans, an Indian Premier League (IPL) franchise headquartered in

News

Feb 21, 2022


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