In categories including Furniture, Décor, Kids, Furnishings, Lamps and lighting, Kitchen, Dining, Bar, Bed & Bath, Hardware and electricals, Garden and Housekeeping, Pepperfry provides a broad selection of goods.

In a media statement, Pepperfry said, “As the erstwhile COO of the company, heading operations, category management, product, and omnichannel Business, Ashish has played a pivotal role in shaping Pepperfry’s customer-centric strategy, supply side strengths, and operational excellence“.

Delhi, Gurgaon, Chandigarh, and Ghaziabad are just a few of the Indian locations where the corporation has offices, studio stores, and warehouses.

Fast shipping and cash on delivery are also available from Pepperfry.

Ashish Shah, a co-founder, has been promoted to serve as CEO of the firm following the tragic death of Ambareesh Murty, the previous CEO of Pepperfry. Murty and Ashish had launched the business together in 2021. Murty, 51, suffered a heart attack and died last month in Leh.

India’s online marketplace for furniture and home items, Pepperfry, was established in 2012 by Ambareesh Murty and Ashish Shah.

The co-founders of Pepperfry have raised $23 million in the last three months from current investors, including family offices and institutional investors, demonstrating their faith in the company’s future direction and vision.

Pepperfry remains focused on its mission to provide a wide array of well-designed products to help customers create inspiring and functional living spaces. Pepperfry has always been committed to enhancing the way people create homes, and I am honored to lead this incredible team of dedicated individuals who share this passion. The best tribute to Ambareesh will be to build on the foundation laid by us and fortify Pepperfry’s position as India’s leading furniture and home products company.” said Ashish Shah, CEO, of Pepperfry.

Norwest Venture Partners, Goldman Sachs, Bertelsmann India Investments, General Electric Pension Trust, and Pidilite Ventures all provide funding for Pepperfry.