Neha Dhupia Endorses the D2C Dinnerware Brand BlackCarrot

As part of the contract, Dhupia has been appointed as a BlackCarrot brand ambassador and will be seen promoting the brand.

Yadupati and Vishal, a father-son combo, founded the D2C tableware business, which sells stoneware, glassware, and stainless steel cutlery.

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The firm claims that its USP resides in its health-conscious products. It presently has over 71 SKUs and has yet to attract money from external investors.

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Bollywood actress Neha Dhupia has acquired an equity share in the direct-to-consumer tableware firm BlackCarrot.

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As part of the partnership, Dhupia has been appointed as the startup’s brand ambassador and will promote the brand, according to a statement from BlackCarrot.

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In a joint statement, cofounders Yadupati and Vishal stated, “At BlackCarrot, we believe that… we should also be mindful of how we eat.”