Amazon’s biggest festive sale is almost here. Here’s what has been announced so far, what is still expected, and how shoppers can check whether they are really getting a good deal.
Amazon India’s Great Indian Festival 2026 will start on October 8 for all customers on Amazon.in. Early deals are already live across several categories.
For shoppers planning to buy a new smartphone, laptop or TV before Diwali, here is a look at the deals and offers announced so far.
Amazon Great Indian Festival 2026 Sale Dates and Prime Early Access
Amazon’s Early Deals have been live since September 25.
Prime members are reported to get 24-hour early access from October 7. However, Amazon has not confirmed this date, so Prime members should check the Amazon app before planning their purchases around early access.
Is There an iPhone Deal? Here’s What We Know
Yes. Amazon has listed an iPhone 16 deal as one of its flagship offers. The phone comes with the A18 chip, but Amazon has not yet revealed the model-specific sale price.
Here is what is confirmed and what is still expected:
- Confirmed: iPhone 16 is part of the sale, and the SBI card discount applies to purchases.
- Expected, not confirmed: Reports suggest that the iPhone 16 could sell for below ₹70,000, compared with its marked price of ₹89,999. This should be treated as an estimate until Amazon officially reveals the sale price.
- Not yet announced: Amazon’s iPhone 17 pricing. Select iPhone deals were still to be revealed. On Flipkart, the iPhone 17 is teased from ₹79,999, with conditions.
There is also an important point to keep in mind. One report says that during Amazon’s July Prime Day sale, the iPhone 16 128GB was available at an effective price of ₹59,755 after card cashback.
So, while a price below ₹70,000 could look attractive, it may not be the lowest price seen this year. Comparing the final price and available offers before buying can help.
Bank Offers: Your Payment Method Can Change the Final Price
Amazon says shoppers can get a 10% instant SBI bank discount, unlimited 5% cashback with the Amazon Pay ICICI Bank Credit Card, coupons, No Cost EMI, exchange offers and additional savings for Prime members.
Another 10% cashback is available on eligible purchases made with Amazon Pay Later.
However, shoppers should check the terms before depending on an offer. Banks may exclude corporate cards, while the discount can also differ between regular payments and EMI transactions.
Smartphone Deals Under ₹20,000
Here are some of the announced smartphone deals:
- itel Zeno 100 Pro: ₹7,739
- Lava Bold N2: ₹8,729 including bank offers
- Samsung Galaxy M17e 5G: ₹14,999 for the 4GB/128GB variant. Some reports show ₹16,999, so check the exact variant and coupon.
- iQOO Z10 Lite 5G: ₹15,999 with bank offers
- OnePlus N6x: ₹18,499 including bank offers, against a ₹19,999 price
Amazon also says 5G phones start from ₹13,999.
Phones From ₹20,000 to ₹50,000
For shoppers with a higher smartphone budget, the announced deals include:
- Redmi 17 5G: ₹23,999
- Samsung Galaxy M47 5G: ₹30,999
- iQOO Z11 5G (8GB/128GB): ₹39,999
- iQOO Neo 10: ₹41,999 including bank offers
- iQOO 15R: ₹46,499 after ₹7,500 off with coupons
Premium Phones and Foldable Deals
Amazon is also listing offers on premium smartphones and foldables:
- Xiaomi 17: ₹59,999 with a flat ₹3,000 bank discount
- Samsung Galaxy S25 Ultra: ₹84,999 including a ₹5,000 coupon
- Samsung Galaxy Z Fold7: ₹1,29,999 with up to 12 months No Cost EMI
- Samsung Galaxy Z Fold8: ₹1,79,999 in one report, while another lists ₹1,72,999. Check the listing on sale day.
Amazon says its overall smartphone offers can go up to 40% off.
Laptop, TV and Smartwatch Deals
The Great Indian Festival also includes deals across laptops, TVs and smartwatches.
- ASUS Vivobook 16 (Snapdragon X, 16GB RAM, 512GB SSD): ₹68,990, against an MRP of ₹1,26,990
- Apple MacBook Neo 13-inch: ₹71,990
- Samsung 55-inch Mini LED 4K TV: ₹53,900
- TCL 55-inch QD-Mini LED Google TV: ₹62,990
- OnePlus Watch 2R: ₹9,999
Amazon is also offering up to 50% off on select ASUS, HP and Lenovo laptops.
What Does “Up to 80% Off” Really Mean?
Amazon says discounts of up to 80% are available on selected products and categories.
That does not mean every product will get an 80% discount. For smartphones, Amazon’s own figure is up to 40% off.
The highest discount percentages usually apply to a limited selection of products. That is why shoppers should check the actual selling price of the product they want instead of relying only on the headline discount.
Smart Checklist Before You Buy
Before placing an order during the sale, keep these points in mind:
- Check the price history, not just the MRP.
- Confirm your card eligibility for the SBI or Amazon Pay offer and check whether the discount changes with EMI.
- Check the exact variant, including RAM and storage.
- Compare the exchange value with local resale offers.
- Read the return policy before buying electronics.
Buy Now or Wait Until October 8?
If an early deal fits your budget and you already need the product, buying now may work for you.
However, if you have your eye on a particular model, especially an iPhone, waiting for the main sale could be useful because Amazon is expected to reveal more offers on October 8.
Also, keep in mind that some early-deal prices include bank offers. This means the final price can depend on the payment method you use.
FAQs
When does the Amazon Great Indian Festival 2026 start?
The sale starts on October 8, with early deals already live.
Is there an iPhone deal in the Amazon sale?
Yes. Amazon has listed an iPhone 16 deal, but the exact sale price has not been announced. Reports expect it to be below ₹70,000.
Which phone is the cheapest in the sale?
Among the announced early deals, the itel Zeno 100 Pro at ₹7,739 is the lowest-priced phone.
What is Amazon’s main bank offer?
Amazon is offering a 10% instant discount on eligible SBI credit and debit cards, including EMI, subject to applicable terms and caps.
Prices are early-deal or reported prices and may change when the sale goes live. Please verify the final price and offer details on Amazon.in before buying.
