Instagram has become one of the most valuable platforms for small businesses, and views for reels play one of the biggest roles in determining how far content can reach. Every view increases visibility, sends positive signals to the algorithm, and exposes a brand to potential customers. In today’s digital landscape, businesses that generate consistent views have a major advantage: more engagement, more credibility, and more opportunities.
This guide explains how Instagram helps small businesses grow from zero to success, with each strategy centered around improving content views and increasing platform visibility.
10 Tips to Get More Instagram Views to Grow Your Business
1. Starting With Zero Presence
Most small businesses begin with no followers and very few views on their reels. Early content typically receives minimal attention, which may feel discouraging. However, Instagram gives every brand a chance to grow from zero.
By posting consistently and presenting a clear brand identity, businesses can slowly increase their visibility. Even a handful of early views signals activity to the algorithm, helping content gradually reach more people and build a foundation for future growth.
2. Using Visual Storytelling Effectively
Instagram is built around visual storytelling, and strong storytelling directly boosts views. Users are more likely to watch, share, and revisit content that feels authentic and meaningful.
Businesses that showcase:
- Behind-the-scenes processes
- Brand missions
- Real challenges and wins
- Product demonstrations
- Customer stories
…often see a significant increase in views because audiences feel more connected to the content. Authentic storytelling boosts watch time — a key factor in generating more views on Instagram.
3. Leveraging Reels for Maximum Reach
Reels are one of the most effective tools for increasing views on Instagram. Instagram prioritizes short, engaging videos and pushes them to audiences beyond a brand’s followers.
Reels work especially well for:
- Product transformations
- Quick tips
- Tutorials
- Before-and-after clips
- Service demos
- Creative behind-the-scenes moments
Because Reels can go viral more easily, they often generate thousands of views even for small businesses. The more views a Reel gets early on, the more the algorithm continues distributing it, creating exponential reach.
4. Posting at the Right Time
Posting content randomly often results in low views. Instagram Insights helps businesses find peak activity hours when followers are most active.
Posting during high-activity windows helps:
- Increase early views
- Improve content ranking
- Boost engagement
- Push posts into Explore and feed recommendations
Early views are extremely important the faster a post gains attention, the more Instagram rewards it with additional reach.
5. Buy Some Instagram Views
For many small businesses, the hardest stage is getting those first few views. Without early traction, even great content struggles to take off, and Instagram’s algorithm won’t push posts further. That’s where a small, strategic boost can help. Many businesses choose to buy Instagram reel views from trusted providers like Media Mister to stimulate early engagement.
A gentle push of real views helps new Reels look active, attract organic viewers, and break out of the “zero visibility” phase. This small boost aligns perfectly with the core goal of increasing views and accelerating overall growth.
6. Using Collaborations to Expand Reach
Collaborations expose content to entirely new audiences, which significantly increases views. When two accounts share content, both communities engage with it, creating strong view growth.
Effective collaborations include:
- Joint Reels
- Shared tutorials
- Giveaways
- Co-branded posts
- Expert interviews
Because collaborations trigger engagement from multiple audiences, Instagram boosts the content further, giving small businesses a large increase in views and visibility.
7. Prioritizing Engagement for Growth
Engagement directly affects views. When people like, comment, and share content, Instagram sees it as valuable and pushes it to more users.
Strong engagement habits include:
- Responding to comments
- Answering direct messages
- Engaging with niche accounts
- Interacting with followers
- Liking and sharing customer content
The more engagement a post receives, the more views it will accumulate over time. Consistent interaction keeps the content visible and strengthens performance.
8. Using Hashtags and Keywords Effectively
Hashtags and keywords help content become discoverable, which directly increases views.
A smart hashtag strategy includes:
- Broad hashtags (#smallbusiness #shoplocal)
- Niche hashtags (#handmadejewelry #organicbeauty)
- Location hashtags (#SeattleBakery #HoustonSalon)
- Industry hashtags (#ecommerce #branding)
Using relevant keywords in captions also helps Instagram categorize content, making it easier for users to find and view. When content appears in hashtag feeds or search results, it naturally gains more eyes and more views.
9. Tracking Analytics to Improve Performance
Instagram Insights allow businesses to evaluate which content earns the most views and why.
Key view-based metrics include:
- Most-viewed posts
- Most-viewed Reels
- Watch time
- Viewer retention
- Audience activity times
- Reach and impressions trends
By analyzing view patterns, businesses can repeat what works and eliminate content that underperforms. Data-driven posting increases the likelihood of consistently higher view counts.
10. Maintaining Consistency for Long-Term Growth
The brands that experience the strongest growth maintain a consistent posting routine. Even when view counts fluctuate, consistent creators see long-term improvement.
Consistency leads to:
- Steady view growth
- Stronger algorithm performance
- Increased audience loyalty
- Higher engagement
- More discoverability
Over time, even small increases in views accumulate, helping a business grow from zero presence to substantial success.
Conclusion
Instagram offers small businesses unmatched opportunities to increase views, build brand awareness, and grow sustainably. Through Reels, storytelling, strategic posting, collaborations, and consistent engagement, businesses can significantly boost their visibility.
From zero to success, Instagram helps brands reach the right audience, strengthen their identity, and develop long-term customer relationships. With the right strategies, creativity, and commitment, any small business can use Instagram to generate more views and transform its digital presence.
