Medimix, a brand which continues to remain pertinent even after 50 years: The inspiring story of Medimix
Medimix first saw the light in VP Sidhan’s kitchen in 1969, with unheard-of red and black packaging for an Ayurvedic brand.
Medimix has been around for about 5 decades, and its distinctive green-colored soap is immediately recognized by most Indians.
Medimix hasn’t been holding back since with no compromise on the quality.
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VP Sidhan’s grandson and Pradeep Cholayil’s son, Lasakan Cholayil, 30, is carrying on the family legacy as the founder of Medimix.
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It has launched its new campaign, ‘Skinfit Raho, Manmarziyaan Karo,’ with Katrina Kaif as brand ambassador.
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