Ola and Uber Unveiled Subscription-Based Models for Auto Drivers

Ola has recently implemented a subscription plan for its auto-rickshaw drivers in important areas such as Delhi-NCR, Mumbai, Bengaluru, and Hyderabad.

Uber has launched a similar service in six locations, starting with Chennai, Kochi, and Visakhapatnam. Historically, Ola and Uber have used a commission-based income model

According to ET, Ola has recently adopted a subscription model for its auto-rickshaw drivers in key cities, including Delhi-NCR, Mumbai, Bengaluru, and Hyderabad.

Ride-hailing systems use the subscription model, in which driver partners pay a daily or weekly fee to be visible to clients looking for rides.

This strategy is positioned as a software-as-a-service (SaaS) offering offered to driving partners.

Ola and Uber have traditionally used a commission-based income model, with the company keeping a portion of the fare for each ride as a commission or booking fee and the rest going to driver partners.