Helena Helmersson, H&M CEO has been instrumental in various projects aimed at improving sustainability and making it successful.
Helena Helmersson, H&M Group Chief Operating Officer, has been with the company since 1997. She was appointed CEO in January 2020.
Her long-term goal for H&M is to increase the company’s sustainability as one of the world’s leading clothes producers and retailers.
H&M appears to have solved the conundrum of combining low prices with the most recent runway emerging patterns.
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Plus-size models, those with amputations, and other diverse persons are also used by this company.
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While most people are surprised by the brand’s continued success, this article explains the factors that contributed to the brand’s success.
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Helmersson is committed to converting H&M into a truly circular firm with a positive environmental effect.
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